Do you think you don't have enough time to market? Here'sa solution that can help you get started on marketing, or anyother task you've been putting off.
Promise yourself you will spend 15 uninterrupted minutes workingon one aspect of marketing. Edit the copy for your brochure.Update your email signature file. Make some phone calls. Revisea web page. Send a letter. Post a message to an email list.Or identify a media outlet and send your most recent pressrelease to them.
You'll be amazed by what you can accomplish in just 15 minutes.Think you can't get anything done in that short time? Howlong does it take to clean your house? How long does it takeif your mother-in-law will be there in 15 minutes? I restmy case!
Set a timer (so you don't watch the clock) and focus on yourtask for 15 minutes. Don't answer the phone or get distractedby anything else. When the timer goes off, you can stop.Of course, if you are on a roll, you might want to keep goingfor a little longer, but don't keep at it for so long thatyou lose focus.
There is nothing magic about 15 minutes. Make it 20 or 30minutes, if you wish. Just commit to spending that time intentlyworking on the task at hand.
By the way, this technique can work for anything else you'vebeen putting off. Tackle filing for 15 minutes a day and watchthe stacks of paper shrink.
Schedule your 15 minutes every day and see how that 15 minutes affects your results!
As the Idea Lady, Cathy Stucker can help you attract customers and make yourself famous. Get a free tip every Tuesday when you subscribe to Bright Ideas at http://www.IdeaLady.com/. |
